Here we are an article on Consumer Behaviour - Advertising and the Great Bhagwat Gita.. 
Today I will like to draw your attention on consumer feeling towards advertising.
It has been quoted in the Great Bhagwat Gita
"Perception of mind is the reconcilation of mankind".
Yes, it is true, because it can be applied in any part of the universe, if you dare believe in it.
I am not going to tell you any philosophy kind of thing here.
It is quite true as the product compaines uses this principle via advertising to sell the products to the consumer.
This principle was taken into account way back in 1990 when Cadbury came to India to do business here. 
They Follow Bhagwat Gita Principle i.e. They tried their best to subtly change the chocolate perception in the minds of Indians consumer as 'Kid Product' to 'Every One Product'. And as per bhagwat Gita principles, Once the perception changes habit changes. KHANE WALO KO KHANE KA BAHANA CHAHIYE
KUCH KHAAS HAI ZINDAGI MEIN....
They made a strategy, Advertising of all section of people regardless of their ages having chocolate along with kids and feeling good about themselves.It was a highly risky task, since it was very new to indian consumer i.e. an old man having chocolate?
but they did it so perfectly that now every gal will ask for Cadbury dairy milk (not chocolate). So the bonding of brand is very much attached to consumers.
This is just a small evidence, how this product companies use the tools of our ritual (i.e. Bhagwat Gita here) to achieve succcess.
So next time if you happen to see Ramayana or Mahabharat or Jesus life or Chandragupta maurya or Upanishads, then do try to grab things which matters and ask yourself how can you implement the same in your day to day life to explore life beautifully.
Well, so you don't need to be an MBA from Stanford or Harward and take a loan of 45 lakhs INR, since the same hi fi concept can easily be drawn from your Dadi ma ki golden story, provided your mind is free, dynamic and selfless.
You can always have this technique provided you really follow good principle from ritual things like Bhagwat Gita, hates off to the person who wrote this! Also this may be a golden word from our elders.
So let us respect all rituals irrespective of the communities since it can be sometime be fruitful as you can see from Cadbury who came to India from miles now litrary changed the name of chocolate (i.e. processed food produced from seeds) to its brand Dairy Milk for all indians.
Last but not the least, all the things, which we all see, in media have got some sort of link towards perception of mind.
Thank you everyone for reading this to respect priceless ritual and all our elders who taught us many basics of life.
Regards
Vishal Sinha
